I am a Chief Customer Officer (XMP, ACXP), expert in directing strategic customer experience programmes through world-class teams and functions to significantly improve customers experiences and deliver business objectives with greater ease. I am a respected and award winning customer experience strategist and business transformation leader, who is renowned for optimising sales, operations, digital and governance activities to link strategic goals with wider business objectives, and create substantial value and ROI.
When Qualtrics was creating new structured training programme, as Principal XM Catalyst, I designed new programme. I designed repeatable framework for hybrid masterclasses focusing on key leadership topics, and incorporated empathy, Agility and CX / EX transformations. Succeeded in training >2,000 professionals, establishing major new service line, to deliver 95% satisfaction rating, while cementing company's market position and reputation to become key highly respected industry thought leader.
When the Post Office Ltd was radically improving performance and service quality, as Head of Customer Experience, I verified then addressed standards and quality shortfalls. I benchmarked / agreed best practice standards, transformed KPIs framework and leveraged key performance drivers, gained BoD deployment approval, then led implementation, while leveraging insight to deliver key messages. Succeeded in improving CX by +13.9NPS (2018 – 2021), generating YoY improvement of 4.1%, to rank #1 in the UK Customer Service Index.
One of my core skills is running business maturity investigation to leverage findings and create a new targeted prioritised road map and strategy that is designed to drive customer experience improvements, add measurable value and enable organic growth.
I am passionate about scanning business maturity, sector horizons and customer feedback to ensure that all activities remain constantly aligned and fully optimised to enable longer term growth targets to be met.
Experience Led Growth Strategy
Voice of Customer Integration
Cross Channel CX Leadership
Experience Management Platforms
Strategic Transformation Delivery
Employee Experience Design
Culture & Engagement Uplift
Board Level Influence & Insight
Data Informed Prioritisation Models
Journey Mapping & Optimisation
Digital Experience Adoption Strategy
Governance & KPI Frameworks
Enterprise Wide CRM Expertise
High Impact Team Mobilisation
An AI generated conversation about my experience
If you need a list of my qualification areas, you can find them here and to request my CV, please contact me.