Privacy Policy

Privacy Policy

Last updated: July 3, 2026

1. Who We Are

This Privacy Policy explains how James Scutt, whether in his personal professional capacity or when trading as XM Centric ("we," "us," or "our"), collects, uses, and protects your personal information across all digital platforms under our management. We are based in the United Kingdom and are committed to complying with the UK General Data Protection Regulation (UK GDPR).

2. Information We Collect

We only collect the data necessary to provide our services and improve your experience. This includes:

• Information you provide: Data you share when contacting us, signing up for newsletters, or engaging with our services (e.g., your name, email address, or professional details).

• Automated data: Technical information collected via website tools and cookies, such as your IP address, browser type, and usage patterns, which helps us understand how our websites are used.

3. How We Use Your Data

We rely on "legitimate interests" or "contractual necessity" to process your data, including:

• Delivering the content, newsletters, or professional updates you have requested.

• Communicating with you regarding professional or consulting enquiries.

• Ensuring the security and functionality of our websites.

• Complying with our legal or accounting obligations as a UK-based sole trader.

4. Data Sharing and Security

• We do not sell your personal data.

• We only share information with trusted third-party service providers (e.g., email marketing platforms or hosting services) that help us operate our business, and only under strict confidentiality.

• We take reasonable technical and organisational steps to keep your data secure and prevent unauthorised access.

5. Your Rights

Under UK law, you have the right to:

• Access: Request a copy of the personal information we hold about you.

• Correction: Ask us to fix inaccurate or incomplete information.

• Deletion: Request that we delete your data (the "right to be forgotten").

• Withdraw Consent: Opt out of marketing communications at any time by using the "unsubscribe" link in any email or by contacting us directly.

6. Complaints

We aim to resolve any concerns about your data transparently. If you have a concern, please contact us directly in the first instance. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you are unsatisfied with how we handle your data.

7. Updates

We may update this policy periodically to reflect changes in our services or legal requirements. Please check this page for the latest version.

End.