Role Profile: User Experience (UX) Manager

The User Experience (UX) Manager is responsible for ensuring that products and services provide a positive, seamless experience for users. This role involves understanding user needs, conducting research, and overseeing the design and testing process.

• Conduct user research to gather insights on user behaviour and preferences. 

• Develop user personas and user journey maps to guide design decisions. 

• Collaborate with designers, developers, and product managers to create user-friendly interfaces. o Conduct usability testing and analyse feedback to improve products. 

• Stay updated on industry trends and emerging technologies in UX design.

• Strong analytical skills to interpret user data and feedback. 

• Excellent communication and teamwork abilities. 

• Proficiency in UX design software (e.g., Sketch, Adobe XD, or Figma). 

• Problem-solving skills with a user-centred focus. 

• Understanding of web development and design principles is a plus.

• Bachelor's degree in Design, Human-Computer Interaction, Psychology, or a related field. 

• 3–5 years of experience in UX design or management roles. 

• Portfolio showcasing previous UX projects and design work.

Opportunities for advancement include Senior UX Manager, Head of UX, or Chief Product Officer positions.

• Interaction Design Association (IxDA). 

• Certifications from Nielsen Norman Group or UX Design Institute. 

• Online courses from platforms like Udemy or Interaction Design Foundation.

Leading a team to redesign an e-commerce website based on user feedback to improve navigation and conversion rates. Collaborating with marketing to ensure that user experience aligns with brand messaging in all customer touchpoints.